Planet Whiskies :: Scottish Single Malt Whisky, Scotch, Distilleries, American Bourbon, Japanese, Irish

World-Wide Whisky News by Planet Whiskies | Buy your whisky online

To advertise on Planet Whiskies visit our contact us page

Latest News from the whisky industry - The Famous Grouse

The below information is from The Famous Grouse and the contents has not been modified.

The Famous Grouse - Be Part of Something Famous with the Famous Grouse - 1st October, 2013

Picture of the premiers of Famous Collaboration sculpture reveal on the ist October, 2013The Famous Collaboration by The Famous Grouse premiers today, Tuesday 1st October, in the reveal of a dramatic and ground breaking kinetic sculpture in London.

Containing more than 51,204 characters which have been laser cut, by the world’s fastest laser cutting machine, the sculpture brings to life the aspirations and ideals of fame from people around the world who were asked to answer the question: “What would you like to be famous for”.

This unique collaborative project, which was launched globally by The Famous Grouse in August, has seen over twenty countries participate, resulting in thousands of responses from the evocative to the humorous.  Entries have come from as far and wide as Taiwan, Russia, Turkey, Canada, Greece, Belgium and Great Britain, to name just a few.

From the thousands of submissions received, only 1,542 were selected to reflect the diverse range of answers about fame, which included: discovering life on another planet, becoming the first one to savour whisky on the moon and getting equal rights for all people. From secret dreams, lifelong ambitions to those that just want to be known for being good to mankind, the answers show the truly diverse realities of people’s views of fame globally.

The sculpture has been made by some of the world’s leading artists. Led by Marshmallow Laser Feast in conjunction with Studio Roso on the design of the sculpture and with Ruairi Glynn on the kinetic and lighting elements, the total team consisted of 34 engineers and digital specialists. 

The sculpture is just over 5m high and just under 5m wide at the widest point, weighs around 300 kilos and consists of more than 62 copper-plated strips forming a giant spiral. Using specialist lighting and a robotic arm, which sits at the heart of the structure, the laser cut words are projected dramatically onto all the surrounding walls and surfaces.

The vast sculpture is suspended from the ceiling allowing viewers to stand underneath and experience both the inside and outside reflections. The robotic arm, which sits at the centre, can also be controlled remotely by viewers when standing underneath the sculpture – bringing the sculpture truly to life.

According to Barney Steel from Marshmallow Laser Feast: “The whisky making process provided a rich source of inspiration for all aspects of the sculpture; the rings around whisky barrels inspired the strips of copper, the pot stills inspired the shape, size and style and the liquid vortex created when you swirl whisky in a glass for nosing and tasting inspired the lighting effect.”

Asanka De Silva, Global Brand Controller for The Famous Grouse, said: “As a brand that earned the right to be famous since 1905, now 108 years on, we wanted to discover what being famous means to people today. It’s been fascinating to see the wide range of answers from around the world and bringing them to life in such a unique way.

“This year’s sculpture is just the start of a new journey for The Famous Grouse brand as we bring to life the power of collaboration which is an everyday part of our life in making a truly famous whisky. We have many ideas about how we might do this and so who knows what we might achieve next year.”
 
The unique collaboration of artistic and technology teams has allowed for a truly inspirational sculptural concept. The invitation to ‘Be Part of Something Famous’ will continue to live on www.somethingfamous.com. After its reveal today, the sculpture will return to Scotland where we aim to share it with future generations.
For further information please contact Megan Davidson/Ruth Minto at The BIG Partnership on 0131 557 5252 or email tfgteam@bigpartnership.co.uk.

See the Famous Grouse YouTube Channel

<< Back to all the latest whisky news brought to you by Planet Whiskies

Planet Whiskies on Twitter
Planet Whiskies on Facebook
Planet Whiskies on Pinterest

Tasting Sets for Whisky and Gin

Whisky gift for Father's Day 2019

BUY WHISKY TASTING SET FOR £24.95

Gin gift for Father's Day 2019

BUY GIN TASTING SET FOR £24.95

VIEW OTHER IDEAL WHISKY GIFTS FOR FATHER'S DAY 2019

Subscribe to Planet Whiskies newsletter

* indicates required


Loch Fyne Whiskies

Loch Fyne Whiskies

Have you seen all the whisky specials on offer at Loch Fyne Whiskies in Inveraray? All orders placed have next day delivery. Click to discover all these fantastic offers... Read More

The Scotch Malt Whisky Society

View latest whisky news

Distell digitally launches 2019 limited release malt collection: Malts from Bunnahabhain, Tobermory and Deanston Distilleries

Distell digitally launches 2019 limited release malt collection: Malts from Bunnahabhain, Tobermory and Deanston Distilleries

Award-winning whisky producer, Distell has chosen a modern and progressive route to unveiling its 2019 Limited Release Collection, reaching influencers and whisky lovers old and new solely through film and social media.  Read more

Jura Single Malt Scotch Whisky announces rare opportunity to join tiny island distillery off the West Coast of Scotland

Jura Single Malt Scotch Whisky announces rare opportunity to join tiny island distillery off the West Coast of Scotland

Applications are open to become the Brand Home Manager at the popular Single Malt Whisky Distillery. Jura are seeking applicants to join the distillery team which sits at the heart of the tiny island community, with current population at c.212 people. Read More

Eden Mill Unveil £3.1m New Distillery Plans for new Production facilities in St Andrews, Fife.

Eden Mill Unveil £3.1m New Distillery Plans for new Production facilities in St Andrews, Fife.

Eden Mill, the award-winning Scottish gin and whisky distiller, has submitted a planning application for a major £3.1m development of new production facilities in St Andrews, Fife, which is part of a longer term £8m investment programme. Read more

Mackmyra Svensk Whisky turns 20, Sweden's first ever single malt whisky distillery

Mackmyra Svensk Whisky turns 20, Sweden's first ever single malt whisky distillery

Mackmyra is turning 20 this year, both as a company and Sweden’s first ever single malt whisky distillery. Under the tagline “The Swedish Original since 1999”, our vision to be at the cutting edge and produce world-class, innovative and eco-friendly malt whisky is the same today as it was when we started. After 20 years of hard work, we now enjoy a well-deserved position as a leading distillery in the New World Whisky category. Read more

Glenfiddich Elevates Flagship Range With Sophisticated Redesign for 12 and 15 year old bottles.

World’s Most Awarded Single Malt Scotch Whisky takes signature 12 and 15 Year Old expressions to the next level

Glenfiddich Elevates Flagship Range With Sophisticated Redesign for 12 and 15 year old bottles.

18th June 2019, Dufftown: Glenfiddich, the World’s Most Awarded Single Malt Scotch Whisky, pays homage to its origins in the Valley of the Deer with a striking new package design for its 12 and 15 Year Old iconic whiskies. The new packaging will be rolled out in the UK and US to begin with from 18th June 2019, with Small Batch 18 Year Old following suit in 2020. Read more

Planning permission approved for Clynelish Distillery New Look visitor experience by Highland Council

Planning permission approved for Clynelish Distillery New Look visitor experience by Highland Council

A key milestone has been reached in the journey to transform the Clynelish Distillery visitor experience after Highland Council formally granted planning permission for the development today (Monday 17th June 2019). Read more

Great Whiskies Website

Buy Whisky online go to Great Whiskies (Planet Whiskies sister website)

Planet Gin Website

To read all the Latest Gin News. please go to our sister website - www.planetgin.com

VisitScotland Interactive Whisky Guide

Visit Scotland Interactive Whisky Map

Found out about 105 whisky distilleries in Scotland's five whisky regions in this very exciting interactive whisky guide :: More information

Some Scottish Whisky Available to Buy Online

Pluscarden Valley 38 Year Old 1977 (cask WA021) - Whisky is Class...ic Single Malt Whisky
Pluscarden Valley 38 Year Old 1977 (cask WA021) - Whisky is Class...ic Single Malt Whisky ~ 46.7% ~ 70cl

Region: Scotch  ~  Type:   Scottish


Buy Now for £449.95
World-wide delivery available - Price Subject to Change


Royal Brackla 20 Year Old 1978 - Rare Malts Single Malt Whisky
Royal Brackla 20 Year Old 1978 - Rare Malts Single Malt Whisky ~ 59.8% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £495.00
World-wide delivery available - Price Subject to Change


Glenfarclas 1976 (cask 3110) Family Cask Winter 2015 Release Single Malt Whisky
Glenfarclas 1976 (cask 3110) Family Cask Winter 2015 Release Single Malt Whisky ~ 45.9% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £4,990.01
World-wide delivery available - Price Subject to Change


Glenfarclas 1962 (cask 4126) Family Cask Autumn 2014 Release Single Malt Whisky
Glenfarclas 1962 (cask 4126) Family Cask Autumn 2014 Release Single Malt Whisky ~ 40.9% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £4,162.66
World-wide delivery available - Price Subject to Change


Rosebank 8 Year Old - 1980s Single Malt Whisky
Rosebank 8 Year Old - 1980s Single Malt Whisky ~ 40% ~ 75cl

Region: Lowland  ~  Type:   Scottish


Buy Now for £650.00
World-wide delivery available - Price Subject to Change


Glen Garioch 25 Year Old 1990 - Whisky is Class...ical (Silver Seal) Single Malt Whisky
Glen Garioch 25 Year Old 1990 - Whisky is Class...ical (Silver Seal) Single Malt Whisky ~ 52.1% ~ 70cl

Region: Highland  ~  Type:   Scottish


Buy Now for £396.72
World-wide delivery available - Price Subject to Change


The Macallan No.6 in Lalique Decanter Single Malt Whisky
The Macallan No.6 in Lalique Decanter Single Malt Whisky ~ 43% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £2,500.00
World-wide delivery available - Price Subject to Change


Glenfarclas 1965 (cask 4512) Family Cask Spring 2015 Single Malt Whisky
Glenfarclas 1965 (cask 4512) Family Cask Spring 2015 Single Malt Whisky ~ 51.8% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £4,100.00
World-wide delivery available - Price Subject to Change


Ardbeg 23 Year Old 1974 (cask 1068) - Signatory Single Malt Whisky
Ardbeg 23 Year Old 1974 (cask 1068) - Signatory Single Malt Whisky ~ 51.2% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £1,799.95
World-wide delivery available - Price Subject to Change


Auchentoshan 44 Year Old 1966 Single Malt Whisky
Auchentoshan 44 Year Old 1966 Single Malt Whisky ~ 40.9% ~ 70cl

Region: Lowland  ~  Type:   Scottish


Buy Now for £3,750.00
World-wide delivery available - Price Subject to Change


Planet Whiskies on Pinterest

Planet Whiskies on Twitter