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Latest News - Whisky industry - £3m New Look for Whisky’s Biggest Attraction - 17th April 2009

A photo of Scotch Whisky Experience, Edinburgh’s five-star visitor attractionThe Scotch Whisky Experience, Edinburgh’s five-star visitor attraction dedicated to exploring the story of Scotch whisky, is set to unveil a £3m new look for its popular whisky tour. Representing a major investment for the attraction, the new tour journeys from barley to bottle, exploring the diverse Scottish regions and unique processes of whisky production and culminating in an exclusive visit to the World’s Largest Collection of Scotch Whiskies.

Set at the top of Edinburgh’s Royal Mile, The Scotch Whisky Experience is ideally located in the heart of the old town and only a stone’s throw from historic Edinburgh Castle. The new tour takes a fresh approach to the visitor experience, blowing away the myths and stereotypes which surround Scotch whisky.

Light, sound, smell and movement all have a part to play in the captivating story, which is introduced by the late Distillery Manager, Douglas McIntyre, retaining the popular ghostly element. The tour also encompasses personalised whisky tasting, using scratch and sniff aroma cards, and a new version of the attraction’s much-loved barrel ride, which journeys from fields of golden barley all the way to restful oak casks, at which point visitors soak in a sense of the time honoured maturation process, integral to whisky’s production.

The tour culminates in entry to a breathtaking and atmospheric vault; the bespoke home of the record breaking Diageo Claive Vidiz Scotch Whisky Collection. A stunning treasure trove of 3,384 malts and blends, the Collection offers the chance to experience Scotland’s national drink like never before. With time to peruse rows of rare bottles, expert commentary is on-hand to provide insight into the history and key features of the unique acquisition.

At the end of the tour visitors can explore a new exhibition and demonstration area, which charts the rise of Scotch whisky as an industry, its global appeal and importance to Scotland today. Here visitors can enjoy a traditional single malt from the bar or learn how to make a whisky cocktail while taking in the stunning panoramic views stretching over Edinburgh.

The new tour at the Scotch Whisky Experience will offer something for everyone with a variety of options and a dedicated character, Peat the Cat, on hand to guide children through the twists and turns of the distillery. For a more sophisticated whisky lover, the new VIP Sunset Tour encompasses an additional professional whisky cocktail, while the Collection Tour allows whisky enthusiasts an extended period to explore the Diageo Claive Vidiz Scotch Whisky Collection in more detail.

With family tours, child-friendly exhibits, tailored tours for school groups and easy access for wheelchairs the new tour is set to offer an unforgettable experience for all. It will also contain a section on responsible drinking and will be translated in to 15 languages, more than ever before, including Hindi, Chinese, Russian and, of course, Gaelic.

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Whisky Advent Calendars

Are we looking for the unique whisky advent calendar for the run-up to Christmas? With 24 whiskies in each all with different types of whisky, you know you're in for a treat. We have over 50 calendars that can be bought online that contain whisky and other spirits. To see the full section, please go to Whisky Advent Calanders on Planet Whiskies.

The Whisky Shop Advent Calendar 2019

24 Advent Drams - Whisky Advent Calendar 24x3cl

Buy online today for only £99.00

American Whiskey, Bourbon & Rye Advent Calendar (2019 Edition) Blended Whisky
American Whiskey, Bourbon & Rye Advent Calendar (2019 Edition) Blended Whisky ~ 46.5% ~ 72cl

Buy Now for £124.95


Irish Whisky Advent Calendar (2019 Edition) Blended Whisky
Irish Whisky Advent Calendar (2019 Edition) Blended Whisky ~ 44.3% ~ 72cl

Buy Now for £149.95


Japanese Whisky Advent Calendar (2019 Edition) Blended Whisky
Japanese Whisky Advent Calendar (2019 Edition) Blended Whisky ~ 44.9% ~ 72cl

Buy Now for £199.95


Premium Whisky Advent Calendar (2019 Edition) Blended Whisky
Premium Whisky Advent Calendar (2019 Edition) Blended Whisky ~ 46% ~ 72cl

Buy Now for £249.95


That Boutique-y Whisky Company Advent Calendar (2019 Edition) Blended Whisky
That Boutique-y Whisky Company Advent Calendar (2019 Edition) Blended Whisky ~ 48.4% ~ 72cl

Buy Now for £149.95


Old & Rare Whisky Advent Calendar (2019 Edition) Blended Whisky
Old & Rare Whisky Advent Calendar (2019 Edition) Blended Whisky ~ 47.6% ~ 72cl

Buy Now for £999.95


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The Singleton Of Glen Ord Launches Its First Ever Limited Edition Distillery Exclusive Bottling

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The Singleton of Glen Ord distillery has released its first ever limited-edition Single Malt Scotch whisky that is exclusively available to purchase at the Highland distillery. With just 6000 bottles available, The Singleton of Glen Ord will retail at RSP £90 per 70cl bottle and is bottled at 48% ABV. Read more

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GlenAllachie is launching Batch 3 of its Cask Strength series

On the second anniversary of its purchase by Billy Walker, The GlenAllachie reveals Batch 3 of its Cask Strength series and five new single casks

Whisky Distillery Of The Year Marks Milestone By Launching Limited Edition Releases - GlenAllachie is launching Batch 3 of its Cask Strength series

Two years to the day since being bought by Billy Walker and hot on the heels of winning Scottish Whisky Distillery Of The Year, The GlenAllachie is launching Batch 3 of its Cask Strength series, and a new collection of five UK exclusive single casks. Read more

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Prepare for a close encounter with Ardbeg Supernova - This year's Limited Edition from Ardbeg

This year's limited edition arrives with a mission – to take ardbeg committee members on a journey of unbelievably peaty proportions

Prepare for a close encounter with Ardbeg Supernova - This year's Limited Edition from Ardbeg

In October this year, still in the glow of winning Distillery of the Year 2019, Ardbeg Distillery will take its Committee Members on a journey like no other – as Supernova 2019 makes one more brief and earth-shattering return. Read more

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Benromach unveils rare 50-Year-Old Single Cask Whisky - Only 125 bottles of Benromach 50 Years Old will be released for sale

Benromach unveils rare 50-Year-Old Single Cask Whisky - Only 125 bottles of Benromach 50 Years Old will be released for sale

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VisitScotland Interactive Whisky Guide

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Found out about 105 whisky distilleries in Scotland's five whisky regions in this very exciting interactive whisky guide :: More information

Some Scottish Whisky Available to Buy Online

The Lost Distilleries Blend - Batch 10 Blended Whisky
The Lost Distilleries Blend - Batch 10 Blended Whisky ~ 51% ~ 70cl

Region: Scotch  ~  Type:   Scottish


Buy Now for £349.95
World-wide delivery available - Price Subject to Change


Dallas Dhu 23 Year Old 1983 - Historic Scotland Single Malt Whisky
Dallas Dhu 23 Year Old 1983 - Historic Scotland Single Malt Whisky ~ 46% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £450.00
World-wide delivery available - Price Subject to Change


Dailuaine 35 Year Old 1983 (cask 4329) - Chieftains (Ian Macleod) Single Malt Whisky
Dailuaine 35 Year Old 1983 (cask 4329) - Chieftains (Ian Macleod) Single Malt Whisky ~ 52.4% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £635.47
World-wide delivery available - Price Subject to Change


Glenfarclas 1984 (cask 6033) Family Cask Winter 2015 Release Single Malt Whisky
Glenfarclas 1984 (cask 6033) Family Cask Winter 2015 Release Single Malt Whisky ~ 49.4% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £4,992.59
World-wide delivery available - Price Subject to Change


Macallan 25 Year Old 1993 (cask 13082) - Xtra Old Particular (Douglas Single Malt Whisky
Macallan 25 Year Old 1993 (cask 13082) - Xtra Old Particular (Douglas Single Malt Whisky ~ 51.6% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £1,150.00
World-wide delivery available - Price Subject to Change


Highland Park 26 Year Old (That Boutique-y Whisky Company) Single Malt Whisky
Highland Park 26 Year Old (That Boutique-y Whisky Company) Single Malt Whisky ~ 50.2% ~ 50cl

Region: Island  ~  Type:   Scottish


Buy Now for £343.95
World-wide delivery available - Price Subject to Change


Old & Rare Whisky Advent Calendar (2019 Edition) Blended Whisky
Old & Rare Whisky Advent Calendar (2019 Edition) Blended Whisky ~ 47.6% ~ 72cl

Region: Other Scotch  ~  Type:   Scottish


Buy Now for £999.95
World-wide delivery available - Price Subject to Change


Bowmore 15 Year Old 2001 (cask 108) - Artist #8 (La Maison du Whisky) Single Malt Whisky
Bowmore 15 Year Old 2001 (cask 108) - Artist #8 (La Maison du Whisky) Single Malt Whisky ~ 55.3% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £390.00
World-wide delivery available - Price Subject to Change


Bowmore 30 Year Old - The Kinship (Hunter Laing) Single Malt Whisky
Bowmore 30 Year Old - The Kinship (Hunter Laing) Single Malt Whisky ~ 46.2% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £615.00
World-wide delivery available - Price Subject to Change


Avonside-Glenlivet 33 Year Old 1938 Blended Whisky
Avonside-Glenlivet 33 Year Old 1938 Blended Whisky ~ 43% ~ 75cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £2,000.00
World-wide delivery available - Price Subject to Change


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