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Margaret wins global PR account for William Grant & Sons Innovation brands - 14th March, 2014

Margaret wins global PR account for William Grant & Sons Innovation brands - 14th March, 2014

London based creative agency Margaret has strengthened its food and drink division with a new account win for the retained Global PR for the William Grant & Sons Innovation portfolio.

Margaret will be responsible for helping to develop outstanding creative ideas that will build the portfolio in global markets. The brands include Reyka vodka, Solerno liqueur, Hudson whiskey, Milagro tequila and new whisky portfolio including Girvan Patent Still, Gordon Highlanders, Kininvie and Rare Cask reserves.

The account, which was won in a three-way pitch, will be headed-up by Agency Director Olly Dixon and PR Director Lucy Stanfield.

Olly said, “We’re thrilled to be working with the Innovation team and to be part of the William Grant & Sons extended family. We thrive on developing memorable, creative campaigns and the Innovation portfolio is already proving to be full of rich stories and inspiration. It is a great opportunity for us to create ideas and communication strategies for a global portfolio with a focus on nurturing brands to realise their full
potential”.

Damien Heary, Planning & Innovation Director at William Grant & Sons

Damien Heary, Planning & Innovation Director at William Grant & Sons commented, "Fundamental to any new innovation from William Grant & Sons is combining incredible liquids with ideas that are exciting, compelling & highly different.

Whether that's creating a new category in aged Single Grain whisky like we have done with the Girvan Patent Still, delivering small batch craft to the vodka category with our premium craft Icelandic Vodka REYKA, or launching our most reclusive treasure - Kininvie Single Malt whisky – to malt enthusiasts in Taiwan. We seek to bring this philosophy to life not only in the creation of these brands but in the way we bring them to life for consumers and that was the central attribute we were looking for when we chose MARGARET as our Global PR partner.”

Margaret was set-up by three friends Katy Louis (Ex Dazed & Confused), Emma Pettit (Ex Institute of Contemporary Arts) and Olly Dixon (Ex music promoter and producer).

Now in its 7th year, it is based in London Fields, Hackney and covers creative campaigns for PR, marketing, events and social media for brands, venues, film distributors and festivals, music events, contemporary arts and photography and cultural institutions.

Read more about Husdon Whiskey

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Loch Fyne Whiskies

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World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

The world’s largest ever private whisky collection, comprising 3,900 bottles, is poised to sell for a projected £8 million when it goes under the hammer in Perth next February. Further cementing Scotch whisky’s status as one of the most valuable investments on the market. Read more

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Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers, makers of some of the world’s most enjoyed whiskeys, has unveiled a packaging revamp for its Jameson Caskmates Series. Read more

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Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Single malt whisky creator Gordon & MacPhail has unveiled a duo of special bottlings from its iconic Connoisseurs Choice range for Christmas gifting. Read more

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Islay whisky collection up for auction in aid of RNLI: A Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer

Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer for RNLI

The Islay Sea Collection, a group of seven malt whiskies from each of Islay’s coastal distilleries presented in a one of a kind display case is set to go under the hammer in this month’s Just Whisky auction with all proceeds going to the Portrush and Islay volunteer lifeboat crews. Read more

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Some Scottish Whisky Available to Buy Online

Karuizawa 35 Year Old 1981 (cask 6412) - Fazzino Single Malt Whisky
Karuizawa 35 Year Old 1981 (cask 6412) - Fazzino Single Malt Whisky ~ 57.7% ~ 70cl

Region: Japanese  ~  Type:   Scottish


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Linkwood 26 Year Old 1989 (cask 7327)  - Mackillops Choice Single Malt Whisky
Linkwood 26 Year Old 1989 (cask 7327) - Mackillops Choice Single Malt Whisky ~ 47.3% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Glenglassaugh 42 Year Old 1973 (cask 5638) - Rare Cask Release Batch 3 Single Malt Whisky
Glenglassaugh 42 Year Old 1973 (cask 5638) - Rare Cask Release Batch 3 Single Malt Whisky ~ 40.6% ~ 70cl

Region: Highland  ~  Type:   Scottish


Buy Now for £1,950.00
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Glenfarclas 1974 (cask 5787) Family Cask Spring 2017 Release Single Malt Whisky
Glenfarclas 1974 (cask 5787) Family Cask Spring 2017 Release Single Malt Whisky ~ 55.1% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £2,500.00
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Littlemill 40 Year Old Celestial Edition Single Malt Whisky
Littlemill 40 Year Old Celestial Edition Single Malt Whisky ~ 46.8% ~ 70cl

Region: Lowland  ~  Type:   Scottish


Buy Now for £5,988.00
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Sullivans Cove 17 Year Old American Oak Single Malt Whisky
Sullivans Cove 17 Year Old American Oak Single Malt Whisky ~ 47.5% ~ 70cl

Region: Australian  ~  Type:   Scottish


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Tomintoul 45 Year Old 1973 Single Malt Whisky
Tomintoul 45 Year Old 1973 Single Malt Whisky ~ 44.5% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £2,000.00
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Benromach 35 Year Old Single Malt Whisky
Benromach 35 Year Old Single Malt Whisky ~ 43% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Sullivans Cove 16 Year Old French Oak Single Malt Whisky
Sullivans Cove 16 Year Old French Oak Single Malt Whisky ~ 47.5% ~ 70cl

Region: Australian  ~  Type:   Scottish


Buy Now for £1,475.00
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Glencraig 40 Year Old 1976 (cask 4253) - Cask Strength Collection Rare Single Malt Whisky
Glencraig 40 Year Old 1976 (cask 4253) - Cask Strength Collection Rare Single Malt Whisky ~ 42.6% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £907.79
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