Planet Whiskies :: Scottish Single Malt Whisky, Scotch, Distilleries, American Bourbon, Japanese, Irish

World-Wide Whisky News by Planet Whiskies | Buy your whisky online

To advertise on Planet Whiskies visit our contact us page

 

Ballantine's Launches Innovative New Digital Campaign For Whisky Drinkers | 11th December, 2014

See how the world is drinking whisky at Ballantineslive.com

Ballantine's Launches Innovative New Digital Campaign For Whisky Drinkers | 11th December, 2014

Ballantine’s, the No.1 whisky in Europe, has launched ‘Ballantine’s Live’: a unique social experiment that explores how the world is drinking whisky through the data generated on social media platforms. The campaign seeks to engage with fans of Ballantine’s Finest, driving awareness and education of Ballantine’s 12 Year Old, and encouraging trial of the super-premium spirit.

Using the data generated by hashtags, images, filters, time of day and locations used by fans to share their whisky occasions online, Ballantine’s will be able to then define whether the posts are typical of either a Ballantine’s Finest or 12 Year Old occasion. This information will then be published on Ballantineslive.com, which will feature the most talked about Finest and 12 Year Old occasions on Twitter, the most ‘checked-in’ bars where people are enjoying their Ballantine’s via Foursquare, and the most popular filters used on Instagram for people sharing their Ballantine’s consumption moment.

Peter Moore, Ballantine’s Global Brand Director

Peter Moore, Ballantine’s Global Brand Director, comments: “We are excited to launch a new and innovative campaign that will educate Ballantine’s Finest drinkers about the qualities of our 12 Year Old expression in a way that is both interesting and engaging. Ballantineslive.com will explore how internet users are drinking whisky in real time, while inspiring young adults to embark on an explorative journey of our award-winning Ballantine’s range.”

2014 has marked a strong period of successful and innovative initiatives for Ballantine’s, which has seen the brand launch its ground-breaking online Ballantine’s Golf Club, partner with popular music channel Boiler Room, challenge entrepreneurial bartenders to present their own vision for a dream bar and generate global support for the creation of the world’s first whisky emoji.

Visit Ballantineslive.com to be part of Ballantine’s social experiment.


<< Back to all the latest whisky news brought to you by Planet Whiskies

Planet Whiskies on Twitter
Planet Whiskies on Facebook
Planet Whiskies on Pinterest

Subscribe to Planet Whiskies newsletter

* indicates required


Loch Fyne Whiskies

Loch Fyne Whiskies

Have you seen all the whisky specials on offer at Loch Fyne Whiskies in Inveraray? All orders placed have next day delivery. Click to discover all these fantastic offers... Read More

The Scotch Malt Whisky Society

View latest whisky news

World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

The world’s largest ever private whisky collection, comprising 3,900 bottles, is poised to sell for a projected £8 million when it goes under the hammer in Perth next February. Further cementing Scotch whisky’s status as one of the most valuable investments on the market. Read more

-------------------------------------------------

Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers, makers of some of the world’s most enjoyed whiskeys, has unveiled a packaging revamp for its Jameson Caskmates Series. Read more

-------------------------------------------------

Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Single malt whisky creator Gordon & MacPhail has unveiled a duo of special bottlings from its iconic Connoisseurs Choice range for Christmas gifting. Read more

-------------------------------------------------

Islay whisky collection up for auction in aid of RNLI: A Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer

Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer for RNLI

The Islay Sea Collection, a group of seven malt whiskies from each of Islay’s coastal distilleries presented in a one of a kind display case is set to go under the hammer in this month’s Just Whisky auction with all proceeds going to the Portrush and Islay volunteer lifeboat crews. Read more

-------------------------------------------------

Great Whiskies Website

Buy Whisky online go to Great Whiskies (Planet Whiskies sister website)

Planet Gin Website

To read all the Latest Gin News. please go to our sister website - www.planetgin.com

VisitScotland Interactive Whisky Guide

Visit Scotland Interactive Whisky Map

Found out about 105 whisky distilleries in Scotland's five whisky regions in this very exciting interactive whisky guide :: More information

Some Scottish Whisky Available to Buy Online

Kavalan Solist Amontillado Cask (55.6%) Single Malt Whisky
Kavalan Solist Amontillado Cask (55.6%) Single Malt Whisky ~ 55.6% ~ 70cl

Region: Taiwanese  ~  Type:   Scottish


Buy Now for £360.00
World-wide delivery available - Price Subject to Change


Chivas Regal The Icon Blended Whisky
Chivas Regal The Icon Blended Whisky ~ 43% ~ 70cl

Region: Scotch  ~  Type:   Scottish


Buy Now for £1,995.00
World-wide delivery available - Price Subject to Change


Macallan 25 Year Old 1993 (cask 13082) - Xtra Old Particular (Douglas Single Malt Whisky
Macallan 25 Year Old 1993 (cask 13082) - Xtra Old Particular (Douglas Single Malt Whisky ~ 51.6% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £1,150.00
World-wide delivery available - Price Subject to Change


Glenfarclas 1961 (cask 4896) Family Cask Spring 2017 Release Single Malt Whisky
Glenfarclas 1961 (cask 4896) Family Cask Spring 2017 Release Single Malt Whisky ~ 43.1% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £4,016.08
World-wide delivery available - Price Subject to Change


Pinwinnie 12 Year Old - 1970s Blended Whisky
Pinwinnie 12 Year Old - 1970s Blended Whisky ~ 43% ~ 175cl

Region: Scotch  ~  Type:   Scottish


Buy Now for £504.00
World-wide delivery available - Price Subject to Change


Springbank 20 Year Old 1998 - Single Cask (Master of Malt) Single Malt Whisky
Springbank 20 Year Old 1998 - Single Cask (Master of Malt) Single Malt Whisky ~ 48.1% ~ 70cl

Region: Campbeltown  ~  Type:   Scottish


Buy Now for £373.95
World-wide delivery available - Price Subject to Change


The Macallan 1964 - Special Selection Single Malt Whisky
The Macallan 1964 - Special Selection Single Malt Whisky ~ 43% ~ 75cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £3,995.00
World-wide delivery available - Price Subject to Change


Balblair 25 Year Old Single Malt Whisky
Balblair 25 Year Old Single Malt Whisky ~ 46% ~ 70cl

Region: Highland  ~  Type:   Scottish


Buy Now for £485.00
World-wide delivery available - Price Subject to Change


Bowmore 26 Year Old - The Vintners Trilogy Single Malt Whisky
Bowmore 26 Year Old - The Vintners Trilogy Single Malt Whisky ~ 48.7% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £344.90
World-wide delivery available - Price Subject to Change


The Macallan 10 Year Old - Whisky Magazine 10th Anniversary Bottling Single Malt Whisky
The Macallan 10 Year Old - Whisky Magazine 10th Anniversary Bottling Single Malt Whisky ~ 57.4% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £3,500.00
World-wide delivery available - Price Subject to Change


Planet Whiskies on Pinterest

Planet Whiskies on Twitter