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Chivas Brothers - New Look For Strathisla 12 Year Old - 16th July, 2013

New Look For Strathisla 12 Year OldChivas Brothers, the Scotch whisky and premium gin business of Pernod Ricard, has unveiled a new, modern logo and bottle design for its award-winning Strathisla 12 Year Old single malt whisky to maintain the brand’s relevance in today’s malt market.

The new packaging combines the brand’s unrivalled heritage with a fresh, modern design and is now available in more than 25 markets including the UK, Spain and Asia Duty Free, with the RRP of £40.49 or $49.99. Buy Online for £26.75 (While stocks last)

Made from clear glass with a thick, solid base and wide pouring neck, the bottle has a recognisable malt feel that draws attention to the quality of the whisky. The brand’s new logo features on the label as a stylised image of what makes Strathisla the most recognisable distillery in Scotland, its distinctive twin pagodas.

Nikki Burgess, the International Brand Director for Chivas Brothers’ Malts Portfolio, says: “Strathisla 12 Year Old has long been considered the connoisseurs’ best kept secret as a rare malt whisky produced in limited quantities from a world famous distillery. We are confident that the fresh approach for Strathisla, an example of Chivas Brothers’ continued commitment to innovation, will attract both adventurous and established whisky drinkers to the brand and the wider Chivas Brothers portfolio.”

Distilled at the oldest distillery in the Scottish highlands, the quality of Strathisla 12 Year Old has been consistently recognised by the world’s most esteemed international spirits competitions* and the redesigned bottle is available in both 70cl and 1l formats in a luxury gift box.

<< View malts from the Strathisla Distillery

<< Read more about Chivas Brothers

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Glen Elgin 20 Year Old 1995 - Whisky is Class...ical (Silver Seal) Single Malt Whisky ~ 51.9% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £316.73
World-wide delivery available - Price Subject to Change


Port Ellen 30 Year Old 1982 - Old and Rare Platinum (Douglas Laing) Single Malt Whisky
Port Ellen 30 Year Old 1982 - Old and Rare Platinum (Douglas Laing) Single Malt Whisky ~ 53.1% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £1,495.00
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Glenfarclas 1955 (cask 2216) Family Cask Spring 2015 Release Single Malt Whisky
Glenfarclas 1955 (cask 2216) Family Cask Spring 2015 Release Single Malt Whisky ~ 45.4% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Auchentoshan 44 Year Old 1966 Single Malt Whisky ~ 40.9% ~ 70cl

Region: Lowland  ~  Type:   Scottish


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Tomintoul 30 Year Old 1973 (cask 9077) - Very Rare (R.N. MacDonald) Single Malt Whisky
Tomintoul 30 Year Old 1973 (cask 9077) - Very Rare (R.N. MacDonald) Single Malt Whisky ~ 48.7% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Glenfarclas 1956 (cask 2355) Family Cask Winter 2015 Release Single Malt Whisky
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Region: Speyside  ~  Type:   Scottish


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Region: Islay  ~  Type:   Scottish


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Balvenie 17 Year Old Sherry Oak Single Malt Whisky ~ 43% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Tomintoul 38 Year Old 1977 (cask 3700) - Vintage Single Cask Single Malt Whisky ~ 54.9% ~ 70cl

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