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Latest Whisky News - Chivas Regal 18 Takes Leadership of the Ultra Premium Scotch Category - 3rd September 2009

Chivas Regal 18 Takes Leadership of the Ultra Premium Scotch Category - Ist September 2009Chivas Brothers, the Scotch whisky and premium gin business of Pernod Ricard, has today announced that its Chivas Regal 18 Year Old whisky has become the clear leader of the global ultra premium Scotch category* having tripled its sales since 2004.

Chivas Brothers relaunched the brand in 2004 with new packaging and a new positioning that reflected its luxury offer whilst retaining links to Chivas Regal’s iconic status. In the past year it sold over 2.5 million bottles (or 200,000 9l cases) achieving 2% growth despite the current market.

Chivas Brothers Chairman and Chief Executive Christian Porta explains: “In a challenging year, for Chivas Regal 18 to reach this leadership milestone is a great achievement and a genuine return on the investment we have made in recent years. It is also a testament to the global premiumisation strategy and strong distribution network of Pernod Ricard.”

Other highlights for Chivas Regal in the past fiscal year 2008/9 include the roll out of its ‘Live with Chivalry’ campaign (launched in November 2008) to over 20 countries around the world. The campaign, which is based on the idea that there is a code of behaviour that sets some men apart from others, has been received well globally with Brazil and South Africa the latest countries to run the campaign starting this September.

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Loch Fyne Whiskies

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World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

The world’s largest ever private whisky collection, comprising 3,900 bottles, is poised to sell for a projected £8 million when it goes under the hammer in Perth next February. Further cementing Scotch whisky’s status as one of the most valuable investments on the market. Read more

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Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers, makers of some of the world’s most enjoyed whiskeys, has unveiled a packaging revamp for its Jameson Caskmates Series. Read more

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Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Single malt whisky creator Gordon & MacPhail has unveiled a duo of special bottlings from its iconic Connoisseurs Choice range for Christmas gifting. Read more

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Islay whisky collection up for auction in aid of RNLI: A Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer

Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer for RNLI

The Islay Sea Collection, a group of seven malt whiskies from each of Islay’s coastal distilleries presented in a one of a kind display case is set to go under the hammer in this month’s Just Whisky auction with all proceeds going to the Portrush and Islay volunteer lifeboat crews. Read more

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VisitScotland Interactive Whisky Guide

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Some Scottish Whisky Available to Buy Online

Glencadam 28 Year Old 1989 (cask 7455) Single Malt Whisky
Glencadam 28 Year Old 1989 (cask 7455) Single Malt Whisky ~ 56.8% ~ 70cl

Region: Highland  ~  Type:   Scottish


Buy Now for £415.59
World-wide delivery available - Price Subject to Change


Glenfarclas 1970 (cask 2026) Family Cask Spring 2015 Release Single Malt Whisky
Glenfarclas 1970 (cask 2026) Family Cask Spring 2015 Release Single Malt Whisky ~ 53% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £5,988.00
World-wide delivery available - Price Subject to Change


Ardbeg 13 Year Old 2005 (cask 1321) - Feis Ile 2018 Single Malt Whisky
Ardbeg 13 Year Old 2005 (cask 1321) - Feis Ile 2018 Single Malt Whisky ~ 56.4% ~ 70cl

Region: Islay  ~  Type:   Scottish


Buy Now for £1,750.00
World-wide delivery available - Price Subject to Change


Craigellachie 23 Year Old Single Malt Whisky
Craigellachie 23 Year Old Single Malt Whisky ~ 46% ~ 70cl

Region: Speyside  ~  Type:   Scottish


Buy Now for £384.90
World-wide delivery available - Price Subject to Change


Highland Park 1988 Perfection (bottled 2018) (cask 820) - Samaroli Single Malt Whisky
Highland Park 1988 Perfection (bottled 2018) (cask 820) - Samaroli Single Malt Whisky ~ 45% ~ 70cl

Region: Island  ~  Type:   Scottish


Buy Now for £1,113.29
World-wide delivery available - Price Subject to Change


Port Dundas 40 Year Old 1978 (cask 12988) - Xtra Old Particular (Dougl Grain Whisky
Port Dundas 40 Year Old 1978 (cask 12988) - Xtra Old Particular (Dougl Grain Whisky ~ 58.7% ~ 70cl

Region: Lowland  ~  Type:   Scottish


Buy Now for £370.00
World-wide delivery available - Price Subject to Change


The English Whisky Co. Founders Private Cellar - The Final Signature Single Malt Whisky
The English Whisky Co. Founders Private Cellar - The Final Signature Single Malt Whisky ~ 55.4% ~ 140cl

Region: English  ~  Type:   Scottish


Buy Now for £795.00
World-wide delivery available - Price Subject to Change


The Last Drop 1971 Blended Scotch Blended Whisky
The Last Drop 1971 Blended Scotch Blended Whisky ~ 46.7% ~ 75cl

Region: Scotch  ~  Type:   Scottish


Buy Now for £3,000.00
World-wide delivery available - Price Subject to Change


Springbank 26 Year Old (That Boutique-y Whisky Company) Single Malt Whisky
Springbank 26 Year Old (That Boutique-y Whisky Company) Single Malt Whisky ~ 43.4% ~ 50cl

Region: Campbeltown  ~  Type:   Scottish


Buy Now for £344.95
World-wide delivery available - Price Subject to Change


Glenglassaugh 40 Year Old Single Malt Whisky
Glenglassaugh 40 Year Old Single Malt Whisky ~ 42.5% ~ 70cl

Region: Highland  ~  Type:   Scottish


Buy Now for £1,197.60
World-wide delivery available - Price Subject to Change


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