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Ballantine's Blended Whisky

Ballantine's Encourages Consumers to Change the Plan with New Advertising Campaign - 1st November, 2012

Ballantine’s Finest, Europe’s No 1 Scotch whisky, is aiming to connect the younger generation of Finest fans with the latest addition to its successful ‘Plan Ballantine’s’ campaign - the release of a new television commercial, which highlights the brand’s increased association with music.

The new 30-second television advert entitled ‘Change the Plan’ follows on from the brand’s successful ‘Transformation’ commercial, which was released in 2011 and has now been seen in over 85 countries.

The new advert follows a similar theme to the first, with characters raising questions such as “Follow the crowd?”, “Lower my sights?” and “Keep my feet on the ground?”, followed by the answer “That’s never going to be the plan. Change the Plan. Leave An Impression. This is Plan Ballantine’s”.

Ballantine’s Brand Director Peter Moore commented “Ballantine’s is all about leaving an impression so with this new advert, we’re aiming to do just that by inspiring consumers to change the plan, to really live their lives. We are very proud of this new advert and we’re confident that its strong reference to music will score highly with Ballantine’s Finest’s global target audience, as we know this is something that resonates strongly with them.”

The Plan Ballantine’s campaign features a wide range of global marketing activity, including print, radio and outdoor advertising as well as experiential events, PR, digital activity and social media.

Read more at www.ballantines.com


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Loch Fyne Whiskies

Loch Fyne Whiskies

Have you seen all the whisky specials on offer at Loch Fyne Whiskies in Inveraray? All orders placed have next day delivery. Click to discover all these fantastic offers... Read More

The Scotch Malt Whisky Society

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World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

World's largest private whisky collection set to sell for £8m Perth, Scotland in February 2020.

The world’s largest ever private whisky collection, comprising 3,900 bottles, is poised to sell for a projected £8 million when it goes under the hammer in Perth next February. Further cementing Scotch whisky’s status as one of the most valuable investments on the market. Read more

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Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers: New Packaging for Jameson Caskmates Series

Irish Distillers, makers of some of the world’s most enjoyed whiskeys, has unveiled a packaging revamp for its Jameson Caskmates Series. Read more

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Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Gordon & MacPhail Reveals Unique Single Malts For Christmas: Malts from Old Pulteney and Glenlivet

Single malt whisky creator Gordon & MacPhail has unveiled a duo of special bottlings from its iconic Connoisseurs Choice range for Christmas gifting. Read more

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Islay whisky collection up for auction in aid of RNLI: A Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer

Group of seven malt whiskies from each of Islay’s coastal distilleries Goes Under The Hammer for RNLI

The Islay Sea Collection, a group of seven malt whiskies from each of Islay’s coastal distilleries presented in a one of a kind display case is set to go under the hammer in this month’s Just Whisky auction with all proceeds going to the Portrush and Islay volunteer lifeboat crews. Read more

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Longmorn 23 Year Old Single Malt Whisky
Longmorn 23 Year Old Single Malt Whisky ~ 48% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Bunnahabhain 40 Year Old Single Malt Whisky
Bunnahabhain 40 Year Old Single Malt Whisky ~ 41.9% ~ 70cl

Region: Islay  ~  Type:   Scottish


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Bowmore 1973 - 50th Anniversary Of Stanley P. Morrison Single Malt Whisky
Bowmore 1973 - 50th Anniversary Of Stanley P. Morrison Single Malt Whisky ~ 43% ~ 70cl

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Macallan 28 Year Old (That Boutique-y Whisky Company) Single Malt Whisky
Macallan 28 Year Old (That Boutique-y Whisky Company) Single Malt Whisky ~ 43.6% ~ 50cl

Region: Speyside  ~  Type:   Scottish


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Glenfarclas 1967 (cask 5113) Family Cask Summer 2016 Release Single Malt Whisky
Glenfarclas 1967 (cask 5113) Family Cask Summer 2016 Release Single Malt Whisky ~ 55.6% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Glencraig 40 Year Old 1976 (cask 4253) - Cask Strength Collection Rare Single Malt Whisky
Glencraig 40 Year Old 1976 (cask 4253) - Cask Strength Collection Rare Single Malt Whisky ~ 42.6% ~ 70cl

Region: Speyside  ~  Type:   Scottish


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Bladnoch 29 Year Old - Bicentennial Release Single Malt Whisky
Bladnoch 29 Year Old - Bicentennial Release Single Malt Whisky ~ 41.2% ~ 70cl

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Bowmore 27 Year Old (That Boutique-y Whisky Company) Single Malt Whisky
Bowmore 27 Year Old (That Boutique-y Whisky Company) Single Malt Whisky ~ 47.6% ~ 50cl

Region: Islay  ~  Type:   Scottish


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Springbank 21 Year Old (That Boutique-y Whisky Company) Single Malt Whisky
Springbank 21 Year Old (That Boutique-y Whisky Company) Single Malt Whisky ~ 47.5% ~ 50cl

Region: Campbeltown  ~  Type:   Scottish


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Littlemill 27 Year Old 1991 - Single Cask (Master of Malt) Single Malt Whisky
Littlemill 27 Year Old 1991 - Single Cask (Master of Malt) Single Malt Whisky ~ 47.2% ~ 70cl

Region: Lowland  ~  Type:   Scottish


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